Brand
Brand

Privacy Policy

Last updated:

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1. Introduction

VENUS KOREA Inc. ("VENUSKOREA," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our website, communicate with us, or use our services.

By using our website or services, you agree to the practices described in this Policy.

Data Controller

VENUS KOREA Inc.

Room 1605, 16F, 240 KINTEX-ro, Ilsanseo-gu, Goyang-si, Gyeonggi-do, South Korea

Business Registration: 707-88-01239

Email: info@venuskorea.com

Phone: +82-70-4247-2250

2. Information We Collect

We collect the following categories of personal data:

a) Identity and Contact Information

  • Name

  • Company name and position

  • Country and business address

  • Email address, phone number, WhatsApp number

b) Business Information

  • Business type (online seller, retailer, distributor, etc.)

  • Estimated monthly order volume

  • Brands of interest

  • Target markets

c) Inquiry Content

  • Messages, attachments, and information you share through our contact forms or direct communication

d) Technical Data

  • IP address

  • Browser type and version

  • Device information

  • Pages visited and time spent on site

e) Cookies and Usage Data

See Section 8 for details.

f) Marketing Preferences

  • Subscription preferences for newsletters and updates

We do not knowingly collect sensitive personal data (such as health, religion, political views) and do not collect data from individuals under the age of 16.

3. Legal Basis for Processing (GDPR Article 6)

For visitors in the European Economic Area (EEA), UK, or Switzerland, we process your personal data under one or more of the following legal bases:

  • Performance of a contract: When processing wholesale orders, quotations, or providing requested services.

  • Legitimate interest: To respond to business inquiries, manage B2B relationships, and improve our services.

  • Consent: For marketing communications, newsletters, and optional cookies.

  • Legal obligation: To comply with export, tax, customs, and accounting regulations in Korea and destination countries.

4. How We Use Your Information

We use your information to:

  • Respond to wholesale inquiries and provide quotations.

  • Process and ship orders to your country.

  • Prepare export documentation (Commercial Invoice, Certificate of Origin, etc.).

  • Manage ongoing B2B relationships.

  • Send K-Beauty market insights, trend reports, and newsletters (with consent).

  • Improve our website, services, and customer experience.

  • Comply with Korean and international trade regulations.

  • Detect, prevent, and address fraud or security issues.

5. Sharing Your Information

We do not sell your personal information. We may share your information only with:

a) Service Providers

  • Cloud storage and hosting providers (e.g., Framer, web hosting)

  • Email marketing platforms (with your consent)

  • Analytics providers (e.g., Google Analytics)

  • Communication tools (WhatsApp Business, email service)

b) Logistics and Customs Partners

  • International shipping carriers (DHL, FedEx, EMS, etc.)

  • Customs authorities in destination countries

  • Insurance providers for cargo

c) Government and Legal Authorities

  • Korean tax and customs authorities (KOTRA, customs)

  • Foreign customs and regulatory bodies as required

  • Law enforcement when legally compelled

d) Business Partners

  • Only with your explicit consent (e.g., introductions to Korean brand HQs)

All third parties are contractually required to protect your data and use it only for the specified purposes.

6. International Data Transfers

As a Korean company exporting globally, your data may be transferred to and processed in:

  • South Korea (our headquarters and primary processing location)

  • Destination countries where we ship goods

  • Countries where our service providers operate

For transfers from the EEA, UK, or Switzerland to South Korea, we rely on:

  • The European Commission's adequacy decision for South Korea (March 2022)

  • Standard Contractual Clauses (SCCs) where applicable

  • Your explicit consent

For transfers to other countries, we implement appropriate safeguards including SCCs or other legally recognized mechanisms.

7. Data Retention

We retain your personal data only for as long as necessary:

  • Active business contacts: For the duration of our relationship plus 3 years.

  • Inquiry data without conversion: 12 months.

  • Tax and accounting records: 5 years (as required by Korean law).

  • Export documentation: 5 years (as required by Korean Customs Service).

  • Marketing consent records: Until you withdraw consent or 3 years of inactivity.

  • Website analytics: 26 months (Google Analytics default).

After these periods, we securely delete or anonymize your data.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

a) Strictly Necessary Cookies

Required for the website to function (e.g., session management, security).

b) Analytics Cookies (with consent)

Google Analytics to understand site usage and improve content.

c) Marketing Cookies (with consent)

Track marketing campaign effectiveness (when applicable).

You can manage cookie preferences through our cookie consent banner or your browser settings.

For detailed information, please review our Cookie Policy.

9. Data Security

We implement industry-standard security measures including:

  • SSL/TLS encryption for all data transmission

  • Access controls and authentication

  • Regular security reviews and updates

  • Secure cloud infrastructure

  • Limited access on a need-to-know basis

While we strive to protect your data, no method of transmission over the internet is 100% secure. In the event of a data breach affecting your personal data, we will notify affected users and relevant supervisory authorities within 72 hours, as required by GDPR.

10. Your Rights

Depending on your location, you may have the following rights:

For EEA, UK, and Swiss Residents (GDPR)

  • Right of access: Request a copy of your personal data.

  • Right to rectification: Correct inaccurate or incomplete data.

  • Right to erasure (right to be forgotten): Request deletion of your data.

  • Right to restriction: Limit how we process your data.

  • Right to data portability: Receive your data in a portable format.

  • Right to object: Object to certain processing activities.

  • Right not to be subject to automated decision-making.

For California Residents (CCPA/CPRA)

  • Right to know what personal information we collect.

  • Right to delete personal information.

  • Right to opt out of the sale or sharing of personal information.

  • Right to non-discrimination.

For Korean Residents (PIPA)

  • Right to access, correct, delete, or suspend processing of your data.

To exercise your rights, contact us at:

Email: info@venuskorea.com

Subject line: "Privacy Rights Request"

We will respond within 30 days (or one month for GDPR requests).

11. Children's Privacy

Our services are intended for B2B business buyers and are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will promptly delete it.

12. Third-Party Links

Our website may contain links to external websites, including brand pages, social media, and partner sites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before sharing any personal information.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. Updates will be posted on this page with a revised "Last updated" date.

For material changes, we will notify you through email or a prominent notice on our website. Continued use of our services after such updates constitutes acceptance of the revised Policy.

14. Contact Us

For questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact:

VENUS KOREA Inc.

Email: info@venuskorea.com

Address: Room 1605, 16F, 240 KINTEX-ro, Ilsanseo-gu, Goyang-si, Gyeonggi-do, South Korea

Phone: +82-70-4247-2250

15. Supervisory Authority

You have the right to lodge a complaint with a data protection supervisory authority:

For EEA/UK Residents

You can contact your local data protection authority. A list of EU authorities is available at https://edpb.europa.eu/about-edpb/about-edpb/members_en

For Korean Residents

Personal Information Protection Commission (PIPC), Website: www.pipc.go.kr

For California Residents

California Attorney General's Office, Website: oag.ca.gov/privacy